Seizing the Micro-Moment
Considering how to boost the mobile game? Looking to improve mobile search performance and conversion? As a consumer yourself, you know micro-moments well. Today, you’re...
About
Bernadette Coleman is the CEO of Advice Local, an award winning technology and Inc 500 digital agency. Bernadette is passionate about all things digital including content, search, social and local.
Articles
How to Fix Your Brand’s Bad Location Data
Incorrect location or NAP in local business directories wreaks havoc on well-planned local SEO efforts. Here’s how to fix this bad location data.
Google’s Local Business Cards and the Possible Impact on Search
Google’s Local Business Cards could have significant impact on local search. Here’s what we know so far.
Where Local Searches Start: Learning Where to Market Your Small Business
If your local search strategy is mostly focused on local SEO and the likes of Google, Bing and Yahoo, you’re likely missing out on some...
What’s Trending This Year? An Overview of The 2015 Internet Trends Report [INFOGRAPHIC]
Check out the top 5 trends from KPCE’s Internet Trends 2015 report, and how they relate to digital marketers, business owners, and brands.
5 Collaboration Tips All Digital Marketers Need
When you’re developing a brand as a marketer, you need the help of several people. Check out these 5 collaboration tips all digital marketers need.
Google Glass: What Went Wrong and What’s Next?
Recently, Google announced that it is going to stop the sale of Google Glass, so, what went wrong and what’s next?
This Could Be Why Your Local Listing Isn’t Ranking
Google’s search algorithm is always being improved. That being said, Google only releases updates and changes to their algorithm every so often. Last year, they released...
4 Smartwatch Predictions for Local Search
How cool would it be to get your hands on one of those spiffy new smartwatches? Sure, while they’re not exactly a household item just...
The Evolution of Semantic Search and Why Content is Still King
Is it just me, or does it seem like yesterday we barely knew what the word ‘Google’ meant? The evolution of search technology has progressed...
She Wrote an Article About These SEO Tips and You Won’t Believe What Matt Cutts Did Next. Especially After He Saw Tip #5
Did you click on a link to this article based on the title? Good. My link bait worked. Isn’t that the point? To get you...
The Complete List of Engaging Content Ideas
The fact that content drives the Internet is nothing new, though today, there is a greater emphasis on the importance of quality. Internet marketers can...
The 5 W’s for Great Content Marketers
I am relatively new to blogging. I actually wrote my first blog in April of 2013 right here on SEJ, so I am still learning and discovering...
Why Industry Interviews Make For Good Blog Posts
Regardless of the specific content strategy you have for your blog, there are a few goals that all content creators share: 1) To offer useful...
Why Should We Do Everything Google Says?
I have said this before, I love Google. I live and breathe Google. But the other day at dinner my husband and I were talking...
Tumblr Now Faces the Challenge of Change
I thought I was hip with social media until a few months ago I noticed my teenage daughter had deleted her FaceBook account. When I asked...
What Will Happen to Your Photos, Emails and Documents After You Die?
Google recently announced a way for people to pass on their digital photos, documents and other virtual materials to someone after they die or become disabled....
Social Media #Fails Every Company Should Learn From
It just takes one post or tweet to tarnish your business reputation. One mistake by an otherwise savvy employee and a company can be labeled...
Online Merchants Beware: The Google Zebra Update Is Coming
The Zebra update is fast approaching…are you ready? I am! As owner of an internet marketing agency it’s important that I keep up with everything Google....