WooCommerce WordPress Plugin Exploit Enables Fraudulent Charges
80,000+ WooCommerce Square WordPress plugin installations vulnerable to fraudulent charges flaw
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
WordPress X Account’s ‘Childish’ Trolling Causes Backlash
WordPress community responds to the use of the official WordPress X account for “childish” trolling.
Google Ads Using New AI Model To Catch Fraudulent Advertisers
Google Ads quietly implements a powerful multimodal AI that improves Google’s ability to catch fraudulent advertisers.
Google’s Recommender System Breakthrough Detects Semantic Intent
Google quietly published a research paper that shows how to improve recommender systems like Google Discover and YouTube.
Review Of 2025: Highlights & Lowlights For SEO (& WordPress)
2025 was notable for GEO, Google patents, and research papers. WordPress entered the year with uncertainty and ended it roaring into 2026.
Ahrefs Tested AI Misinformation, But Proved Something Else
Ahrefs research showed that biased inputs can still produce actionable insight for Generative Engine Optimization (GEO).
Redirection For Contact Form 7 WordPress Plugin Vulnerability
Vulnerability in Redirection For Contact Form 7 WordPress Plugin affects up to 300,000 installations
Sam Altman Explains OpenAI’s Bet On Profitability
Sam Altman addresses questions about OpenAI’s losses and path to profitability.
Core Web Vitals Champ: Open Source Versus Proprietary Platforms
Core Web Vitals measurements reveal a significant difference between open source and proprietary CMS platforms.
Google Says Ranking Systems Reward Content Made For Humans
Google’s Danny Sullivan says all of their ranking systems reward content that is made for humans
Coursera Acquiring Udemy
Coursera agrees to acquire Udemy in a stock-for-stock transaction.
Google’s Robby Stein Names 5 SEO Factors For AI Mode
Google’s Robby Stein explains how AI Mode judges content quality and names five quality signals useful for SEO
Let’s Be Honest About The Ranking Power Of Links
It’s time to reset how we think about links and link building for SEO and AI search.
Google Says What To Tell Clients Who Want SEO For AI
Google’s Danny Sullivan provided advice on how SEOs can address client expectations around AI.
Google Says What Creators Should Focus On For AI
Google offers direct guidance on what matters for ranking in AI-driven search experiences.
The Facts About Trust Change Everything About Link Building
Don’t build links without first understanding these facts about trust and authority.
Improve Any Link Building Strategy With One Small Change
How you answer skeptical questions matters more than the questions themselves when links are at stake.
Five Ways To Boost Traffic To Informational Sites
Five expert strategies for increasing visitors to informational sites and outperforming competitors.
Apple Safari Update Enables Tracking Two Core Web Vitals Metrics
Apple’s updated Safari browser enables site owners to more accurately track critical Core Web Vitals metrics.
Eight Overlooked Reasons Why Sites Lose Rankings In Core Updates
Google’s core updates can trigger issues that standard SEO audits fail to catch. Here are eight factors to check.
Google Explains Why Staggered Site Migrations Impact SEO Outcome
Google’s John Mueller explains that staggered site migrations may impact how the site is understood
WooCommerce Is Integrating Agentic AI Capabilities
WooCommerce announces plans to roll out support for agentic shopping across its merchant ecosystem.
Google Updates Search Live With Gemini Model Upgrade
Google continues evolution beyond text-first interactions with upgrades to Search Live Gemini model, possibly complicating SEO.
Google Hit By EU Probe Into Unfair Use Of Online Content
Google faces an EU investigation into whether its AI practices and use of publisher content reflect an abuse of dominance.
Google CEO Sundar Pichai Says Information Ecosystem Is Richer Than AI
Google CEO Sundar Pichai explained why understanding AI starts with seeing the bigger picture around it.
5 Reasons To Use The Internet Archive’s New WordPress Plugin
The Internet Archive’s new WordPress plugin provides an easy way to bring the Archive into the SEO workflow
Bing Shows What Signals Matter For AI Search Visibility
AI now handles the entire research stage, so now the real fight in SEO is about earning a place inside those answers
SEO Community Reacts To Adobe’s Semrush Acquisition
Adobe’s purchase of Semrush signals the growing importance of SEO platforms as digital marketing struggles with AI-driven uncertainty.
Google On Generic Top Level Domains For SEO
Google’s John Mueller answers question about the SEO value of a keyword-based generic Top Level Domain
Server Security Scanner Vulnerability Affects Up To 56M Sites
Up to 56 million websites could be affected by unpatched versions of Imunify360 AV that allow full server takeover.