WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites
WordPress released version 6.8.2, which fixes 35 issues and ends security support for versions 4.1 through 4.6
About
I have 25 years hands-on experience in SEO, evolving along with the search engines by keeping up with the latest research, patents and what’s happening in the search results.
Need a consultation? Contact me at roger@martinibuster.com or use the contact form at: Martinibuster.com
I recently presented at Pubcon Vegas in October and March 2024, and over the past 20 years have presented at search conferences across the United States: Pubcon, SMX, Affiliate Summit & SES (Search Engine Strategies) and have served as a Head Judge at the U.S. Search Awards .
Articles
Google Says AI Won’t Replace The Need For SEO
Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO.
Google’s New Graph Foundation Model Improves Precision By Up To 40X
Google’s new Graph Foundation Model enables Google to generalize machine learning across any type of graph without retraining.
Malware Discovered In Gravity Forms WordPress Plugin
A remote code execution vulnerability through a supply chain attack was discovered in Gravity Forms that enables remote code execution
Google Explains How To Approach Content For SEO
Google encourages publishers to be realistic about the kinds of searches their content should appear for.
Essential WordPress Plugins Every Site Should Have
A practical list of reliable WordPress plugins every website owner should consider, from SEO to caching, security, backups, and more.
Google’s Advice On Hiring An SEO And Red Flags To Watch For
Google explains when it’s time to hire an SEO and cautions about a major red flag to watch for.
Google Explains How Long It Takes For SEO To Work
Google’s John Mueller explains what site owners should expect after implementing SEO changes.
OpenAI Quietly Adds Shopify As A Shopping Search Partner
OpenAI has added Shopify to ChatGPT’s shopping search as a third-party data source.
OpenAI And Perplexity Set To Battle Google For Browser Dominance
OpenAI and Perplexity are set to enter the 30-year browser war against Google Chrome.
Google’s Quality Rankings May Rely On These Content Signals
Content that delivers a meaningful experience with these 7 factors is more likely to earn links, shares, and higher rankings.
Payment Processor Startup Finix Announces WooCommerce Plugin
The Finix plugin enables WooCommerce merchants to accept major payment methods, including Apple Pay and bank transfers.
Yoast SEO Functionality Is Now Available Within Google Docs
Yoast SEO breaks free of the CMS paradigm and now provides readability and keyword feedback within Google Docs.
Internet Marketing Ninjas Acquired By Previsible
Previsible has acquired Internet Marketing Ninjas to expand its link building and digital PR services, with both operating as separate brands
Google Explains Why Link Disavow Files Aren’t Processed Right Away
Google’s John Mueller clarified that submitting a link disavow file does not trigger immediate action and explained the reason why.
Human-Centered SEO: How To Succeed While Others Struggle With AI
Machines cannot replace skilled marketers who understand the role of human behavior signals that drive rankings.
How To Use New Social Sharing Buttons To Increase Your AI Visibility
AI share buttons that are easy to configure may help increase a site’s exposure in ChatGPT and Google AI Mode.
Google AI Overviews Target Of Legal Complaints In The UK And EU
Independent publishers want the option to opt out of Google’s AI Overviews without being excluded from the search results.
SEO Rockstar “Proves” You Don’t Need Meta Descriptions
Tests show that removing meta descriptions may improve search engine traffic, although some say SEO tests are performative theater.
LLM Visibility Tools: Do SEOs Agree On How To Use Them?
LLM tools appear to be gaining maturity, though there are differing views on what should be tracked..
Google’s Trust Ranking Patent Shows How User Behavior Is A Signal
Google’s trust ranking patent suggests that user behavior can influence how search results are ranked.
DeepSeek App Faces Ban In Germany For Illegal Transfer Of User Data
Germany is pursuing a ban on DeepSeek due to alleged illegal transfers of user data to China.
Google’s New MUVERA Algorithm Improves Search
Google’s multi-vector retrieval algorithm (MUVERA) speeds up search, is highly efficient and improves accuracy
Jill Whalen’s SEO Legacy Still Shapes The Industry
Jill Whalen, who recently passed away, championed an ethical approach to SEO that continues to influence the industry.
Yoast SEO Plugin Bug Inserts Hidden AI HTML Code
Yoast fixed an AI-related bug that injected unintended HTML classes into content generated by its SEO Premium plugin.
Wix Acquires AI Platform That Enables Anyone To Create Software
Wix acquired Base44, an AI platform that enables users to build software using natural language prompts in a chat-based interface.
Yoast SEO WordPress Plugin Adds Support For LLMs.Txt
Yoast has added a one-click llms.txt feature designed to guide AI tools like ChatGPT and Gemini to important website content.
OpenAI Rolls Out Update To ChatGPT Search
OpenAI quietly updated ChatGPT search to improve its ability to understand user queries and to answer increasingly complex questions.
Recipe Intent Keywords Are Triggering Google AI Overviews
Google AI Overviews is surfacing AI-generated search results for queries with recipe intent.
Google CEO Sundar Pichai Discusses Fate Of The Human-Created Web
Google’s CEO addressed concerns about AI search replacing traditional web links in its ongoing evolution of Search