Content
The content marketing tips, strategies, trends, and updates you need to know to create, promote, and optimize high-quality, relevant, and engaging content for your audience.
Blogging Success- A Lot of Hard Work and a Little Luck
The beauty of the Internet is that anyone can write and publish a blog on any subject they want—pure breed Labradors, open source software development,...
Creating and Promoting Linkable Assets, the Ultimate Guide
You know the SEO story. You produce “great, unique content.” Then you write guest posts and ask influencers for links. It’s a simple story. And...
How JetBlue Could be Doing Content Marketing Better
Every day, big brands walk through the content marketing minefield that is social media. From tweets accidentally sent from corporate accounts rather than personal ones,...
150 Blog Posts in 50 Days: Why Were Marketers Mad?
Maybe you heard of our little content marketing experiment. We were unsatisfied with the results our SEO company was producing, so we decided to take...
The Truth about SEO and Call Tracking
There has been a great deal of discussion about SEO and call tracking lately. Several local marketers have written articles decrying call tracking, saying that...
Content Marketing World 2013 Wrap-Up
Content Marketing World was nothing short of sensational this year. We heard from a strong variety of marketing thought leaders who dropped the hammer on...
6 Content Marketing Myths Debunked
Content marketing has been all the rage this year. Some see it as a new way to market. Maybe it is to them, but content...
A Visual Guide to Using Google Properties for Content Research
Content is King! Meh. So naturally, everyone is trying to create kings of their own. With king-making now an inevitable part of digital marketers’ business,...
Content Marketing Tips To Keep Your Traffic and Customers Moving
You admire blogs like Copyblogger and ProBlogger. You think they know exactly what their audience wants. You want to be like them. And write content that’s...
Content Marketing Solutions and Best Practices: Interview with Gail Gardner
Quality versus Quantity. Focus on reaching the right audience not just getting links. Go Local. These are all concepts that Gail Gardner of GrowMap has...
Content Marketing: The Secret to Creating Awesome Content
If you needed heart surgery, would you let a plumber operate? Me neither! Obviously, you’d want an experienced surgeon to do the job. You’d be wise...
The Future of Infographics
Infographics are incredibly popular with link builders right now, and for good reason, because they have worked really well. While there may be plenty of...
How To Create the Perfect Post on Social Platforms
Posting on social media sites such as Facebook, Google + and others isn’t rocket science. Or is it? Could there be a method to the...
The 5 Essential Steps to Effective Content Marketing
It’s probably not possible to teach you everything you need to know about content marketing in a single post, but our goal is to get...
Understanding the Eco-system that Builds Positive Reputation Online
Credit: Shutterstock Online Reputation Management is the practice of understanding the sentiments for an individual, brand or business and then addressing contents which are damaging...
A Guide To Choosing A Competitive Title For Content Marketing
Credit Shutterstock As we all know, content is king and it plays an important role in search engine optimization (SEO). Having good content on each...
Mining Your Social Networks for Content Marketing Ideas
Content marketing is undoubtedly a great way to promote your website, but the problem is that it’s – well – hard! Creating compelling content that...
5 Ways to Turn Existing Content into High Touch Visuals
As the pace of content creation increases, our attention spans seem to be decreasing. This is requiring creators to adapt and consider ways in which...
Content Marketer’s Resource Box: Free Ebooks and Cheatsheets
While it is always a good idea to refrain from putting all of your marketing eggs in one basket, content is still one that should...
What Radio Taught Me About Content Creation
Content marketing for the Internet and content marketing for radio follow the same rules. I know this because before I wore the uniform of a...
3 Practical Tips for Creating Magic Content Flow
When you are entering the Internet world, you will see that there are many people searching for something to meet their needs. The core medium...
Email Marketing 101: How to Segment Your List
If you’ve studied digital marketing techniques at all, you’ve probably heard how important it is to compile a list of your customers’ email addresses at...
Feeding the Content Machine: 6 Steps to Repurpose and Maximize Content Creation
Content is king. How many times have you heard that in the last, say, 2 hours? It’s all anyone talks about now that Google has...
How Bromance Became A Big Content Marketing Hit
If you’re an online content marketer or an SEO, you’ll know all too well the trials and tribulations of trying to boost your company’s/client’s rankings...
How to Develop a Multilingual Content Marketing Strategy
As online users become more savvy and increasingly reject direct and invasive advertising techniques, content marketing is becoming ever more important. It’s a key way...
Content Marketing Made Easy: 7 Blog Post Formats You Can Copy
While there’s no arguing with the fact that content marketing appears to be the “go to” promotional strategy for digital marketers in 2013, that doesn’t...
How to Come Up with Share-Worthy Content Ideas for Any Niche
A common and convenient excuse for people who aren’t getting the traction they want with content marketing and SEO is that their industry is too...
You Must Blog and Blog Smart in 2013
Blogging has had its ups and downs as an SEO, social media, and content marketing activity. But there’s no doubt whatsoever that blogging will be...
3 Tips for Email Gold
Small businesses often question how they can use email marketing to grow their business. The daily deal craze, largely driven by email, is hot but...
![[Infographic] What’s the Real Value of That Email Newsletter?](https://cdn.searchenginejournal.com/wp-content/uploads/2012/12/iContact-600x400.webp)
[Infographic] What’s the Real Value of That Email Newsletter?
If you scour the pages of marketing sites around the web there’s one recurrent theme, strategy that is, that seems to never loose traction, Email marketing just...