Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
Google Discusses Grouping URLs for Core Web Vitals Scores
John Mueller discusses grouping similar URLs for Core Web Vitals scoring and that the group score is assigned to new URLs that lack data
10 Elements of Good SEO Copy
What does it take to craft high-return SEO copy? Learn all the steps in putting together a high-ranking piece of content in this guide.
What is Google MUM?
Clues to what Google MUM is may be found within recent machine intelligence research papers published by Google researchers
Site Migration Issues: 11 Potential Reasons Traffic Dropped
A site migration can benefit your site, but a lot can go wrong in the process. See 11 common reasons migration may hurt your traffic.
How to Make a Successful Website: 11 Critical Factors
We need our websites to be a destination for our sales and marketing efforts. Learn the 11 factors to drive users to your brand.
Google Page Experience Update to Apply to Desktop Search Results
Google says the upcoming Page Experience update, which was thought to only impact mobile search, will apply to desktop search results as well.
Google MUM: New Technology For Complex Search Queries
Google aims to answer more complex search queries with a new technology called Multitask Unified Model, or “MUM” for short.
Top SEO Insights From Leading Organizations
Here’s your inside look into how the best companies are adapting their strategies to get ahead of new developments in search marketing.
Quick & Easy Link Building Ideas You Don’t Want to Overlook
Link building is challenging. Make sure you’re taking advantage of these quick, easy opportunities to gain a relevant, high quality link.
Content Quality vs. Backlink Quality: Which Matters Most?
Which is more important, content or backlinks? Find out which matters most and where to focus to get more and better-converting traffic.
The Role of SEO in the Modern-Day Enterprise Martech Stack
SEO has become a pivotal source of information across the enterprise. Learn about the importance of SEO in modern-day martech stacks here.
Can We Know When SEO Causes Ranking Changes?
Two questions highlight a problem in perceived causal relationship between SEO and Google rankings
How to Scale Your SEO Business Without Losing Control
Efficient client management is key to scaling your business. Consider these tips if you want to stay in control of your SEO agency’s growth.
How to Fix Common Service Area Business Issues in Google My Business
Learn about some of the common issues and problems Service Area Businesses experience in GMB and how to solve them.
7 Ways to Identify Your Competitors for Better SEO Keyword Research
Taking a strategic and critical lens to identifying your competitors can help you discover unique, valuable keywords for SEO.
5 Must-Know SEO Concepts You Must Follow in 2021
From Core Web Vitals all the way to the Knowledge Graph, semantics, and entities, here are 5 important SEO concepts to understand in 2021.
Rankings Collapsed After Buying Google Ads?
Question was asked about Google rankings dropping after buying PPC Ads then coming back right after turning off the ads
Google on What’s Going on With FAQ Rich Results
John Mueller was asked if FAQ structured data still produces rich results. He explained the fine tuning process for search results
How to Attract Backlinks to Your Law Firm Website
Link building is important for Law Firm SEO. Check out 40 tried and true ways to drive links to your law firm website.
How to Improve SEO With User Experience Factors
Focus on User Experience to meet the needs of searchers. It improves organic search marketing performance, helping websites rank well on the SERPs.
How to Use The Inverted Pyramid for SEO Copywriting
The Inverted Pyramid is used in journalism to hook readers and create more engaging articles. Learn how to use it in SEO copywriting.
How to Use a Content Delivery Network (CDN) for SEO
Learn what to look for in a Content Delivery Network (CDN) to support your SEO goals, what they cost, common issues in implementation & more.
WordPress 5.7.2 Patches a Critical Vulnerability
WordPress released an update to patch an Object Injection Vulnerability rated by the National Vulnerability Database as critical.
WordPress Autoptimize Plugin Vulnerability Affects +1 Million Sites
Website Optimization Plugin Autoptimize contains a Stored XSS vulnerability. A patch has been released to fix the problem.
Google’s Top Products Carousel: Everything You Need to Know
Have you noticed something relatively new on the SERPs? Here’s what online sellers need to know about Google’s Top Products Carousel.
H1 Headings: Over 50% of SEOs Doing it Wrong?
Poll of nearly 2,000 SEOs shows more than 50% don’t know what Google recommends for H1 headings
3 Data Skill Sets You Need to Succeed in Data SEO
Data SEO is not limited to data science. Learn the skill sets from three specializations it takes for your organization and team to succeed.
Will Older & Outdated Articles Hurt My SEO?
How to treat old articles depends on what type they are and the value they add to users. Learn how to correctly handle them here.
Earn More with Google’s Web Stories Playbook
Google published a Web Stories Playbook that shows how to integrate the new format into a website to increase engagement and earnings.
How to Advertise in Newsletters: A Beginner’s Guide
Looking for a powerful way to market your product or service? Consider advertising in newsletters. Here’s what you need to know to get started.