Latest SEO Articles
Your source for all things search engine optimization (SEO), including breaking news, algorithm updates, guides, strategies, tactics, tips, trends, tools, and more!
WordPress Version 4.6 Now Available, Featuring a Broken Link Checker + More
WordPress 4.6 comes with performance improvements as well as some useful new features. Here’s a run down of what’s included.
Is Google Neglecting Your New Content?
Make sure Google crawls through your new pages, as well as the rest of your website through Botify.
Google’s Virtual Assistant to Deliver More Personalized Results
Google Now, the virtual assistant that lives inside Android phones and the Google Search app, is about to get more personal with you.
Google’s Chrome Browser to Block Flash Starting in September
In September Google will release Chrome 53, which will be designed to block Flash.
Google Maps Updates: Wi-Fi Only Mode, Save to SD Card, + More
A series of updates were rolled out to Google Maps for Android this week, including a Wi-fi only mode, the option to save to an...
What is the Difference Between Search Engine Friendly and Search Engine Optimized?
In this article, Stoney deGeyter clears up the confusion regarding the difference between making a site search engine friendly vs search engine optimized.
Yelp and TripAdvisor Lash Out at Google Over Recent Change to Restaurant Searches
Yelp has filed another grievance, so to speak, against Google over a recent change to search results that affects restaurant review sites.
Is Your Brand Focusing Enough on Developing Long-Term Campaigns?
Both short-term and long-term campaigns have their place in your online marketing strategy. This article shows why it is important to focus on both.
Google to Highlight the Best Reviewed Places to Eat and Drink
Google announced a change to its search results today which is designed to guide travelers to the best restaurants and bars.
Google to Site Owners: Create More AMP Pages
Google is encouraging site owners via Search Console to create AMP versions of their content.
The Past, Present, and Future of SEO
People have been claiming SEO is dead for years. What is the deal with SEO? Where’s it been? Where’s it going? Let’s take a quick...
Live-Updating AMPs Now Available for Beta Testing
Live blogs are about to get even faster thanks to live-updating AMPs, announced this week by the Accelerated Mobile Pages project.
Google Announces: AMP to Show In Organic Results
Today, Google is unveiling an early preview of expanded AMP support across the entire search results pages.
Google Maps for iOS Now Supports Multiple Location Trip Planning
An exact month after adding multiple trips to Google Maps on Android, the feature has now come to the iOS version of Maps.
Don’t Miss Out: How to Use Google’s New Mobile Testing Tool
The new Google mobile testing tool is an easy (and free) way to make sure that your users aren’t bouncing off of your website. Learn...
The Effectiveness of Search
SEM is considered one of the most powerful marketing channels. But does SEM really help drive traffic to your site? It’s a question many search...
Google Chrome for iOS Now Supports Accelerated Mobile Pages
An update this week to the Google Chrome browser for iOS brings support for Accelerated Mobile Pages (AMP).
Google App for iOS Updated With Improved Voice Search, Forward Button, + More
Google’s flagship app for iOS has been updated with several key new features, one of which you won’t believe it didn’t have until now.
Guide to Building Your SEO Friendly Site
Know the steps to consider when you are building a SEO friendly WordPress website with Optimizer.
Optimizing Your Site for Local Search on Mobile
To successfully optimize for local search on mobile, you need to understand what makes your users tick. Your mobile audience wants easy results now.
Google Maps Updated for Android: Wi-Fi Only Mode, Mass Transit Delay Notifications
An update to Google Maps is rolling out to select Android users. New features involve a wi-fi only mode, and notifications about mass transit delays.
Seven SEO Steps to Rebranding Your Company
A lot goes into rebranding a company, so it’s important to consider SEO and where that falls into the puzzle. Learn more here.
Your SEO Needs Content and Inbound Marketing
Julia McCoy, bestselling author and content marketing expert, discusses how SEO fits into the overall aspects of content and inbound marketing.
Google Assists Travelers With Improved Hotel and Flight Search
Google announced a series of updates to search results at a press conference today in New York. The updates are aimed towards helping travelers find...
Your Biggest SEO Win Hiding in Plain Sight
Botify is the only SEO tool in the industry that combines the visibility of the full inventory of pages on your website, and the visibility...
How to Market Your Business on Pokémon GO
Here are some of the current and potential ways marketers can get involved in the Pokémon GO hype.
Google Cuts Back on Incentives for Local Guides
Local Guides are being alerted that Google is now cutting back on one of its most generous offers.
The Beacons Are Coming: How They Fit Into Your SEO Strategy
Pretty soon a new technically known as beacons will be bringing advertising to a whole new level. So what does this mean for SEO? Learn...
If You’re Only Focused on Keywords, Here’s Why You’re Thinking Wrong
Julia McCoy discusses why keywords were a focus in old SEO days, and why they aren’t today. Learn what you should be focusing on for...
Optimizing for Voice Search with Siri, Google Now, and Cortana
Let’s look at the differences between preparing to optimize for search engines that let users search via the spoken word versus the typed word.