Latest SEO Articles
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Blended Search : How B2B Companies Can Benefit
There’s a craze sweeping the search engine marketing world, but thus far B2B marketers have been slow to catch on. In 2007, the leading general...
IAC’s Citysearch Faces Click Fraud Lawsuit
A lawsuit filed in Los Angeles Superior Court by law firm alleged that IAC’s directory site Citysearch has been defrauding its advertising customers by encouraging...
MBA Students Are Dying to Get in at Google
Upon graduation, the dream of many MBA students is to snag a job at Google. Yep, that’s right – Google. For the second year in...
Advanced Link: Operator to Explore Your Competitor’s Backlinks
I for one do backlink research almost daily. Why is that so essential in SEO to know how to properly analyze backlinks? It educates. The...
Why Doesn’t Google Honor Memorial Day in the US?
Google, Yahoo, Ask.com and other search engines usually make a rather big deal out of modifying their logos for different holidays and happenings. Today is...
Squeeze the Most Juice Out of Your Social Media Profile
A while ago I posted a widely discussed article on indirect promotion on how to grow your site power by building links to pages linking...
Image Hotlinking and SEO : Are There Any Benefits?
An SEJ reader sent us the following SEO Question, which we would like to open for readers to contribute their thoughts. Are there any benefits...
Google Intros Third Party Ad Serving on Content Network
Beginning today, Google content network will now accept display ads served from third-party vendors as per request of AdWords advertisers who are using third parties...
Yahoo Stronger Without Search? Learning From AOL Model
As Google, Yahoo and Microsoft are battling over who will acquire Facebook, who will buy part of Yahoo and who will compete with Google, an...
Microsoft Wants to Snag the Google-Yahoo Advertising Deal?
While Yahoo is facing a proxy battle against Icahn, here comes Microsoft trying to save the day for Yahoo. It issued a rather vague statement...
CBS Acquiring CNET for $1.8 Billion : Includes Search.com
CBS is making a major Internet and news powerplay, acquiring CNET for $11.50 per share (44% more than CNET is trading at) for a total...
Worth $299 Per Year to Join Yahoo Directory?
Yahoo Directory is considered the creme de la creme in the human edited directory and search field, and is one of the major authority listings...
Yahoo.com Redirecting to UK.Yahoo.com for UK Users
Yahoo has started to automatically serve the local version of their Yahoo homepage to users from the UK (and perhaps other global destinations) in what...
How Might the Machine Understand Text Relevance
What’s exactly relevance? Google finds the following explanation of the term: Relevance describes how closely the contents of an information source match the topics. [source]...
Google Serving Vodka in Search Results Despite AdWords Ban on Liquor
Google AdWords has a rather tight rule banning the selling of hard liquor online, like vodka or whiskey, but does allow AdWords advertisers to run...
Handling Your 404 Page Properly
We don’t know for sure if Google pays much attention to the site 404 pages but it does show them within Webmaster Tools report as...
Black Hat SEO Lessons: Indirect Promotion
I’ve always said that instead of getting angry with black hat SEOs, we should learn from them. Working and often succeeding in really competitive verticals,...
Powerset Launches : A New Dimension in Web Wikipedia Search
Powerset launches today to an overzealous amount of fanfare, as the mysterious new semantic search technology will open its doors for the first time to...
Yahoo is Testing Glue Page Search Result in Yahoo! India
Yahoo has just launched its search portal in India a couple of days ago. And to coincide with the launch, it is being reported that...
Do You Report Your Competitors?
By profession we, SEOs, always have to compete. That’s an integral part of our daily routine: we come to work and check how our sites...
Yahoo and McAfee Offer a Safer Way to Search with SearchScan
Yahoo! Search has teamed up with McAfee to bring a safer way of doing search at Yahoo with a new security feature called, SearchScan. SearcScan...
SenseBot Releases FireFox Plugin for Google Result Summaries
SenseBot is a search engine that produces summaries of the results that appear when you perform a search. Its a tool that is very useful...
Jason Gambert – New Low in the SEO Trademark Saga
If you’ve never heard of Jason Gambert before, don’t be alarmed, the rest of the search community hadn’t either until Sarah Bird, General Counsel for...
Google Leaks Quality Score Variables (Pscore, mCPC and thresh) in Search Results
Earlier this morning a colleague of mine was conducting a search and called me over to show me something interesting. Immediately below each of the...
How to Analyze Page Keyword Prominence
While keyword density is really something SEOs should really stop paying attention to, keyword prominence is a concept that still should be analyzed and evaluated....
Private Detective Sues Google for “Unwanted” Ads
Another day, another lawsuit. David Almeida, a private detective, has filed a lawsuit against Google claiming that hundreds of thousands of companies that have signed...
Get Your Search Marketing Resume Indexed By A Recruiter
As a recruiter in the internet marketing industry I am tasked with reviewing hundreds of resumes every week. The reality is I have to quickly...
4 Ways to Hide Content From Google : And Google’s Reaction
Barry stumbled across a thread over at the Google Webmster Help Group and simplified all of the information from the thread in an easy to...
Yahoo Integrating Facebook Style Social Map & Unified Profile Pages Across Network
It’s about time! Yahoo is finally taking the social route in fully connecting its Yahoo Network users across multiple Yahoo platforms in a Facebook meets...
Yahoo’s Take on the Open Web, A Search Monkey
Actually, I would have made the title of this post into something like, “Yahoo calls the people for help to save itself from getting eaten...