Latest SEO Articles
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Search Engine Marketing Firm’s Study Says Offline Channels Drive More Searches
The recent study on offline channel influence on online behavior study by search engine marketing firm iProspect yields some interesting findings about how offline channels...
AOL Launches AOL Mobile Search with MovieFone, CityGuide & Mapquest Content
AOL has launched a beta version of their new AOL Mobile Search product which takes advantage of AOL properties such as Moviefone, MapQuest and AOL...
Swoogle : An Engine for the Semantic Web
Swoogle, the Semantic web search engine, is a research project carried out by the ebiquity research group in the Computer Science and Electrical Engineering Department...
Yahoo Search Adds Yahoo Sports Baseball Shortcuts
Yahoo Search and Yahoo Sports are working together to bring Yahoo Sports Shortcuts to the searching experience. The first batch of shortcuts is for current...
Google Expanded Match: Background and Pointers
Many Google AdWords advertisers use broad match for their keywords, but few realize that using broad match also automatically activates expanded match. Expanded match, according...
Kaboodle Social Shopping Bought by Hearst
Hearst Media has purchased Kaboodle, the social shopping & recommendation engine, for somewhere around $40 million (according to Om). Following in the footsteps of Fox,...
Garage Sale Gets Inside Facebook
Buy.com is hoping to get a share of Ebay’s customer base by launching Garage Sale inside the Facebook network. Unlike Ebay and other auction sites,...
Weighing in on PPC vs. Non-PPC Advertising
The question of whether pay-per-click (PPC) or non-pay-per-click (N-PPC) advertising offers the better return on your online investment is one that search-engine marketers continue to...
Yahoo Paid Inclusion: Thing of the Past?
Many people who are new to web site optimization may be unaware of a small corner of the market known as paid inclusion. Paid inclusion...
Online Dating Site Match.com Goes Mobile
There’s really no stopping the transition of web services into the mobile web. Now, even online dating sites, such as Match.com gets their own mobile...
Forum Optimization for Better Adsense Performance
If you are running a community forum with Adsense placement and yet can’t seem to get significant earnings, Inside Adsense suggest these three Adsense performance...
SEO for Alternative Media (Flash, Video, etc.)
Recently, Dan Crow of Google addressed a group of SEO professionals at a regional event in Providence Rhode Island . At that event, Crow commented...
Superpages.com Offers Local Video Advertising
Superpages.com has launched a beta trial of local video advertising which allows local small to medium-sized businesses to showcase their products and services via 30...
Google Discontinues Google Maps Click to Call
Google has discontinued its Click-to-Call feature for Google Maps which the company says was a long running experiment. This feature was a long-running experiment, and...
Lexxe : Search Engine that Answers Exact Queries
Lexxe, the natural language processing search engine also adds the power of clustering to provide results with subset cluster. Drill down into clusters lets the...
Understanding Google from Spidering to Results
When it comes to search engine marketing and optimization, let’s face it — it’s all about Google. That’s great though, especially providing the number of...
View Geotargeted Google Ads in Different Countries & Regions with Google Ad Preview Tool
Google’s Inside AdWords blog announced today that AdWords has improved their location targeting on the Ad Preview Tool which now lets users view ads as...
SEO Impact of Google’s unavailable_after META Tag
One of the major issues plaguing search engines right now is the growing list of web documents available online. While no exact numbers are available,...
Google Launches Custom Search Business Edition
Google launches a new feature of its custom search engine which is geared for corporate clients which has the need to have a search engine...
Answers.com Buys Dictionary.com, Thesaurus.com and Reference.com for $100 Million
Answers.com has agreed to acquire Lexico Publishing Group, LLC, owner of Dictionary.com, Thesaurus.com and Reference.com, for $100 million in cash. The transaction is subject to...
5 Quick Ways To Optimize For Local Search
So you recently went to search for your local small business site and wondered why three other similar businesses came up before yours? The answer...
MSN adCenter Upgrades with Negative Keyword on Campaign Level
MSN adCenter made some upgrades on Saturday which include the ability to add negative keywords on the campaign level, which apply to all of the...
Top 5 Pay-Per-Click Engines To Try
If you’re a small company trying to compete against the big dogs in the PPC space in a competitive market, you’re probably either spending a...
TheFind.com Shopping Search Engine Secures $15 Million in Additional Funding
TheFind.com has secured $15 million in Series C financing led by Bain Capital Ventures. The financing is planned to build new product development, traffic and...
SenseBot : Summarizing Search Engine Results
Relevancy of results has been the dominant theme in my semantic search posts so far. And in this piece I will be discussing about SenseBot,...
7 Things Yahoo Does Better than Google
They’re an opinion piece from the Marc and Angel Blog which compares Yahoo & Google and appears to be making it to the Digg homepage...
Textonomy : Semantics Based ‘Sense Engine’
Semantics based search is the flavor of my articles and in this one I’ll be focusing on the Textonomy suite of products from Crystal Semantics,...
Exalead : A Look Into Semantic Image Search
Exalead, the search engine founded by Francois Bourdoncle (earlier involved with AltaVista) has a number of features that makes it a bit of everything. It...
Google Acquires Security and Enterprise Solutions Company – Postini
The latest company to join Google is on-demand communications security and compliance solutions Postini. The deal was sealed today with Google purchasing Postini for a...
eBay & Firefox Launch eBay Browser
eBay is getting busier and busier partnering with web applications and now has worked together with Firefox to produce an eBay Firefox browser. Yesterday, Search...